our articles and blogs

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Is your living room Michelin starred?

A story by: José María Guillén Ruiz What is it? The last adventure of David Muñoz, whose restaurant DiverXo is awarded with three Michelin stars, brings the home delivery system to cutting-edge …

Cook at Home with a Top Chef

A story by: Daniel Iturralde What is it? Award winning chef and restauranteur Adam Handling, a Scottish owner of five restaurants in the London area has always been asked why he …

Who are we?

About Us

We help companies worldwide to innovate in credible ways, based on serious trend research.

An article on our methodology and research outcome regarding Millennials, follow the link

History

Science of the Time dates back to 1992. It is one of the first and most reputated trend research and innovation agencies in the world. Founded by professor Carl Rohde, the company has worked with a caleidoscope of companies over the years, often in long term partnerships. Carl Rohde was awarded as the first professor of Trendwatching and Innovation at the Shanghai Institute of Technology in China. Downloads: List of clients / CV Carl Rohde

Characteristics

Science of the Time focusses on validated Cool Mentality Trends because these trends do not disappear overnight. They form a solid platform when it comes to building brands, business and communication concepts, new products and services. Trendwatching and Coolhunting are stimulating and inspiring, but they have to lead somewhere: to thorough innovation. We help companies worldwide to innovate in credible ways, based on seriously validated trend research.

Some of our Trends

Trendmap

Have worked for

Our Clients

Some Facts about our agency
12.000
Blog items
150
Clients
1310
Trend Lectures
250
Workshops